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DIGITAL MARKETING · VANCOUVER

Digital marketing, with tracking that proves it worked

No AI required. Plenty of businesses don't need automation yet — they need their marketing run properly and measured honestly. That's a complete service on its own.

The service, plainly

Channels run end to end — strategy, content, campaigns, and the reporting that tells you whether any of it worked:

Why tracking comes before spending

The most common thing found in an audit isn't a bad campaign. It's a campaign nobody can measure. Conversion tracking never finished, a pixel firing on every page load so every visit counts as a lead, GA4 installed but never configured, or a phone number on the site that no system records.

When that's the situation, adding budget doesn't scale results — it scales the guessing. So tracking gets fixed first. It is usually the cheapest part of the engagement and the part that changes the most decisions.

A fast check you can run yourself

Open Google Ads and sort your search terms by cost, descending. Read the top 20. If you find terms there that could never become a customer — job seekers, students, people looking for free versions, the wrong city — you've just found money. Our 15-minute Google Ads waste audit walks through the rest.

What "monthly reporting" should mean

A report that lists impressions, reach and follower growth is a report designed to be hard to argue with. A useful one answers three questions:

  1. How many enquiries came in, and from where?
  2. What did each one cost?
  3. What are we changing next month, and why?

That's it. If a report doesn't answer those, it exists to justify the retainer rather than to run your business.

And when you are ready for automation

Marketing and automation aren't separate purchases here. Once the tracking is right, the same wiring feeds the next step: leads captured properly, answered automatically, filed in a CRM, and reported on honestly. You can start with just the marketing — but when you want the rest, nothing has to be rebuilt. See business automation for where that goes.

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